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SEO Fails Bigger In Texas

By Kleinheider Posted on August 4, 2009 at 9:10 am

Via Jim Voorhies:

Senator Kay Bailey Hutchison (R-TX) is running for governor, but her website has suffered Google and Yahoo’s death penalty and has been removed from the search index. The reason: Hutchison’s webmaster embedded thousands of invisible search-terms in the site in a bid to game search-engines; among them was the phrase “rick perry gay” (Rick Perry is Hutchison’s Democrat Republican opponent). The campaign claims the terms were generated automatically by “search engine optimization” software (SEO is a form of Google-Kremlinology in which firms attempt to figure out how to game search engines’ ranking algorithms, rather than trying to create the best, most interesting website they can and assuming that the engines will figure out how to highly rank their material).

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4 Responses to “SEO Fails Bigger In Texas”

  1. JR writes
    August 4th, 2009 11:19 am

    Rick Perry is running as a “Democrat Republican”? Who’s the Whig candidate?

  2. Nashville SEO writes
    August 4th, 2009 12:49 pm

    Uh oh, the deer have rifles! ;)

    When will people learn that the work of 200+ PhD’s to create the most advanced piece of AI (the Google Algo) won’t be fooled by white text on a white background.

  3. SEO Fails Bigger In Texas : Post Politics: Political News and … | Ant Control TX | Control Ants in TX writes
    August 4th, 2009 1:12 pm

    [...] link: SEO Fails Bigger In Texas : Post Politics: Political News and … Tags: bailey, bailey-hutchison, been-removed, death-penalty, from-the-search, search, [...]

  4. Search Engine Optimization FAIL | Les Jones writes
    August 6th, 2009 9:21 pm

    [...] SEO Fails Bigger In Texas: Senator Kay Bailey Hutchison (R-TX) is running for governor, but her website has suffered Google and Yahoo’s death penalty and has been removed from the search index. The reason: Hutchison’s webmaster embedded thousands of invisible search-terms in the site in a bid to game search-engines; among them was the phrase “rick perry gay” (Rick Perry is Hutchison’s Democrat Republican opponent). The campaign claims the terms were generated automatically by “search engine optimization” software (SEO is a form of Google-Kremlinology in which firms attempt to figure out how to game search engines’ ranking algorithms, rather than trying to create the best, most interesting website they can and assuming that the engines will figure out how to highly rank their material). [...]

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